Jessica Turned Up To A Luxury Brand Shoot In Literally Nothing But A Blazer
Meet Jessica, 26, a Miami-based fitness model who’d been booked for a high-end Swiss watch campaign — the kind where you wear a crisp white blouse and look like you summer in Monaco. She showed up to the studio in Midtown in nothing but an oversized blazer, no shirt, no bra, and the most unbothered look on her face you’ve ever seen. The creative director nearly choked on his flat white. (The brand’s PR rep reportedly left the room to make a phone call and didn’t come back for twenty minutes.) To be fair to Jessica, she did bring heels. They fired her on the spot, but the behind-the-scenes photo someone leaked to Instagram got her 400,000 new followers by Tuesday. And honestly? She came out ahead.
Priya Was Supposed To Model Swimwear — She Skipped The Swimwear Part
Priya, 24, from Toronto, had a contract for a mid-tier resort wear brand — think cover-ups, sarongs, the whole tropical fantasy. She rolled into the beachside hotel suite wearing a sheer white mesh top and what can only be described as the suggestion of shorts. The photographer was fine with it. The brand’s Instagram manager was not. (They had a partnership with a family travel company. Details, Priya.) The shoot got scrapped, the brand issued a memo about ‘wardrobe compliance,’ and Priya reposted the leaked test shots herself three days later. They performed better than any ad the brand had ever run. The irony is genuinely painful.
